Cheri Boyce, Pharmacy Assistant of Massy Stores Pharmacy with artist and colleague Matthew Fergusson, Shop Assistant in the Produce Department, displaying the anti-violence illustration.
A symbolic flower drop will be the start of the 2014 Nation Funathlon on Sunday November 23 as the company pledges its commitment to support initiatives focused on ending all forms of violence. For this year's event, launched under the theme Show Your Love, Stop the Violence, the company invites the public to honour the lives of friends and family members who have suffered abuse, in its symbolic flower drop. In reflection of those lives lost and as a show of support to the many survivors of abuse, participants are encourages to bring a flower, preferably in the colours of the Funathlon's theme, orange and purple, to 'drop' along the Chamberlin Bridge in the city.
"We hoped this year's theme would inspire the Barbadian public to join us in taking a stand against all types of violence and support organizations and individuals working towards ending these acts" says Valerie Hope, Head of Marketing and Communications. "As we noticed the prevalence of violence acts published in our papers, we as a company asked ourselves, what can be done to make a difference and bring our communities together, in an effort to create a better Barbados. This mindset spearheaded the creation and launch of our Show Your Love campaign and subsequently the theme for this year's Nation Funathlon", Hope continued.
With both campaigns underway, many Barbadians expressed their approval of the company's efforts. One such Barbadian, Cheri Boyce, Pharmacy Assistant of Massy Stores Pharmacy, contacted the Nation Publishing, expressing her support for the event and its theme. Boyce submitted an artistic depiction of an anti-violence message which was drawn by her colleague Matthew Fergusson. The poster illustrates the emotional, mental and physical abuse suffered by various persons directly and indirectly affected by domestic violence.
The Nation is also proud to have the support of local entertainer Mikey. "I am honoured to be chosen by The Nation Publishing Co. Ltd. to be a part of this venture. As an Ambassador for the Unite Campaign to End Violence Against Women and Children, my charity (The Team Mikey Charity) and I work hard to bring awareness to gender based violence and finding ways to end it. Turn Up The Love, which was one of my contributions for Crop Over 2014 spoke all about these issues. I hope to see more people coming on board with this cause in the future". Joining Mikey, walkers and runners can enjoy the melodic sounds of local talent Adaeze, and Phierry Jones, student of the St. Bartholomew Primary School who will perform his piece entitled "Stop the Violence".
The Nation Publishing has pledged that proceeds gained from the 2014 Nation Funathlon will be donated to two anti-violence organizations; the Supreme Counselling for Personal Development (SCPD) coordinators of the Olweus Bullying Prevention Program (OBPP), by and the Business of Professional Women's Club of Barbados (BPW Barbados) organizers of the BPW Safe House and Crisis Centre. The event comes off Sunday November 23 with pre-event activities beginning at 2:30 pm and the walk and run at 3:15pm and 3:30pm respectively in Independence Square.